Hey everyone, thank you for your patience on me getting to sit for a few minutes to write to you again, I know it has been a while. Anyways, we have worked with some pretty incredible people over the past while, and we would like to start this post out by welcoming a great new client to the AutoMarketing Pros Family! We just signed on Mark Victor Hansen, author of Chicken Soup For The Soul and countless other number one sellers all over the world! He is the world’s top author and business mind. We are taking over all of his marketing and developing a great program with him. Pretty exciting to say the least. Working with John Gray, the author of Men Are From Mars Women Are From Venus, Mark Victor Hansen, Les Brown, the world’s top motivational speaker, Rich Bernstein, CEO of Mars Venus, Bishop E. Bernard Jordan, the world know minister, and so many other great people and businesses. We are very honored and humbled not only to be partnering with these people, as all of our clients we revenue share and partner to help you achieve greatness, but also humbled to be in the presence of such greatness that is in every one of our clients. Let me get back to the post now and teach you all about the importance of the right mindset, skill set, and systems to reach the true potential and all of your goals. There are three key fundamentals to helping you reach your goals in your business. Having the right mindset is so critical to making your business succeed. We have spoken a lot about the need to hit the reset button on your mindset. We say this because so many entrepreneurs are frustrated, stuck in a rut, and have no clue what their true potential is. They also have no clue how to change or move forward to being truly happy in their businesses. This is where your business will change. You have to be willing to say that you are not happy with the way things are going, that what you are doing today is not cutting it and that you are truly willing to do what it takes to reset. You have to be willing to say that your business has a problem and that is the hardest part. The next thing is the key skill set. This means your tools. You have to have an arsenal and a stacked quiver to be able to take on your competition and your prospects. You have to fill this arsenal and quiver with the right education, the right knowledge. This knowledge and education need to be the background on your competitors, your market, and your target market, even your prospects. How exactly are you planning on positioning yourself in your space, your market? What is your market? Do you have any competitors? If so, who are they? What do they do that you don’t? Do they have certain functionalities or value adds that you do not offer? Why are you so much better? What are the key differences that make you stand above the rest? Think long and hard on these things. Write them down and remember them. They will provide you the tools that you need for your new skill set. This can be evolved into a compelling come back to overcoming objections in the sales process, it can help your marketing plan, it will enable you to see your faults and areas that you need to improve. All great information right? J The last thing is the right system. All the great marketers in the world speak about a few commonalities… The right team and need for partners, and the need for the proper systems. Without systems in place you will be stuck in the mud. When I say systems, please make sure they are the right systems and do your research on them before you jump and buy. So many entrepreneurs believe the principle of systems, so they run and buy all of these systems that they don’t know or understand and they spend more money, more time, and cause more headaches. We have all seen this, and most of us have experienced it. When you are looking for the right systems, there are things that you need to keep in mind. One of these things is a critical component that you must remember; every one speaks on and has “the right” system. They have a great system and will sell it to you for X. That is great, but you don’t need just one system, it takes many to run a successful business. This is why we at AutoMarketing Pros built a solution, not just a system. Keep your eyes open, and do your background research before you buy another tool that does 1/10th of what you need and it sits on a shelf next to the other systems and info you bought and don’t use. Trust me, I have seen this thousands of times. Find a solution, not a temporary system. Do it right the first time, even if it costs you ten times the cost and delays your launch, you will actually save yourself time, money, and headaches that could cost millions in lost deals and unhappy customers. Do not put a Band-Aid on a wound that needs surgery. Schedule that surgery, and do business the right way the first time, don’t be afraid to partner, don’t be afraid to invest heavily to your business and dreams, even if it means you have to sacrifice something else you pay for. Do these things and watch your dreams be reached, and truly achieve financial freedom. Get back to being an entrepreneur!